Global Heart Hub is a proud partner of the World Heart Federation’s (WHF) World Adherence Day taking place on March 27th, to raise awareness about the importance of patient adherence to their prescribed therapies. Adherence is more than simply taking medication— it’s about tailoring healthcare plans to fit a patient’s needs, fostering shared decision-making, and empowering individuals to stay committed to their treatment.

Non-adherence to prescribed medicines is a major public health concern and one which can lead to complications and lost lives. Studies show that adherence can lower long-term mortality risk by as much as 21%, demonstrating its life-saving potential.

Adherence is a persistent challenge that demands a united approach—healthcare providers should offer clear guidance, patients need to remain dedicated, and support networks must motivate and empower them to stay on track.

The vibrant and engaging campaign developed by the WHF, titled #DontMissAMoment is a reminder to us all that every day is an opportunity to take control of your health, stay committed to your treatment as a patient, and most importantly to make the most of every moment.

This World Adherence Day join us, with the World Heart Federation, in raising awareness about adherence for better health outcomes.

To get involved and make a difference for yourself, your loved ones and society, download and share the Don’t Miss A Moment campaign materials today.

Act today. Protect tomorrow.